Boss Global Media and Boss Racing Partners with Team Rensi Motorsport to Secure Sponsorship for 2013 NASCAR Teams
POMPANO BEACH, Fla., May 3, 2012 /PRNewswire/ -- Corporate sponsorship and marketing consulting group Boss Global Media and its racing division Boss Racing has signed a partnership deal with former McDonalds CEO and NASCAR Team Rensi Motorsport owner and CEO Edward H. Rensi to raise money for NASCAR Sprint & Nationwide teams. BGM executives say they understand their partners' reasons for being involved in motorsports, and have the business and marketing expertise to capitalize on them. They believe the partnership will be a dynamic, joint endeavor in securing funding for the 2013 NASCAR season. "Boss Global is committed to working with Ed Rensi," says BGM VP for Business Development Hayden Trepeck. "Boss has been in the motorsport sponsorship business since our inception. We know the owners. We know the sponsors. We can make this happen."
Ed Rensi knows what it takes to operate a successful franchise. Under his leadership McDonalds' restaurants and revenue doubled. Rensi has recently opened Tom & Eddie's, a growing chain of gourmet burger restaurants. Along with running successful food franchises and a NASCAR team, Rensi has also worked with many charities, including as CEO of McDonalds co-founding the Ronald McDonald House, working with the American National Red Cross and the League Against Child Abuse.
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BGM works to partner athletes and entertainers with corporate sponsors. BGM is committed to serving its athletes, corporations, organizations and businesses through sponsorship, media, and entertainment marketing services with the goal of increasing the bottom line for all of its clients.
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