Garnet Hill Partners With FiftyOne Global Ecommerce To Power International Ecommerce In 100+ Countries
FRANCONIA, N.H., May 2, 2012 /PRNewswire/ -- Garnet Hill (www.garnethill.com), a leading U.S. clothing and home decor company, announced today its plans to expand its product offerings to international customers in more than 100 countries. By partnering with FiftyOne Global Ecommerce (www.fiftyone.com), the largest provider of global ecommerce services to U.S. retailers, Garnet Hill fortifies its position as a large and growing brand with international scale.
In response to an overwhelming demand for products cross-border and overseas, Garnet Hill engaged with FiftyOne to introduce its offerings to a global audience while staying true to its trusted brand. Garnet Hill already has proven its ability to satisfy international demand with its existing ecommerce business in Japan, and this expansion allows Garnet Hill to continue growing brand awareness and product offerings across the globe, capitalizing on the momentum that has made it a top U.S. brand.
"We are excited to bring Garnet Hill's high-quality women's apparel, home decor and children's clothing to a global market," said Mark Ethier, CEO, Cornerstone Brands. "This launch of international ecommerce positions Garnet Hill for continued digital growth, and is an important first step for Cornerstone Brands overall."
The partnership with FiftyOne allows international ecommerce customers to shop for Garnet Hill products and to purchase and checkout with automatic currency conversions, local payment options and landed cost delivery guaranteed to more than 100 countries globally. Additionally, FiftyOne assists in key site optimization and localization, and cross-border delivery and import processes to ensure international shoppers get the same quality Garnet Hill ecommerce experience as U.S. customers, and can purchase products from Garnet Hill brands with confidence and certainty.
"We focus on breaking down barriers to drive international growth for our brand partners and are excited to be working with Garnet Hill to help them continue building their business outside the U.S. market," said Michael DeSimone, CEO, FiftyOne Global Ecommerce. "Garnet Hill has expanded its product offerings to new customers and marketplaces worldwide, while delivering the brand experience customers have grown to love, by utilizing FiftyOne's global ecommerce platform."
This international roll out is a large milestone for the Garnet Hill and Cornerstone Brands, and it further demonstrates the company's growth and commitment to providing access to a widening audience. FiftyOne's end-to-end solution will enable Garnet Hill to market across borders in every corner of the globe.
FiftyOne Global Ecommerce is the recognized market leader in international ecommerce, operating a technology and services platform that enables U.S. retailers to transact with customers in 106 countries and 41 currencies worldwide. FiftyOne manages all aspects of international orders including multi-currency pricing and payment processing, landed cost calculation, customs clearance and brokerage, international fraud management, international logistics orchestration, and customer-experience parity.
For more information, visit www.fiftyone.com.
About Garnet Hill
Renowned for superior quality, fine fibers and original design, Garnet Hill has provided distinctive merchandise and services of the highest caliber for over 30 years. The company began as an importer of English flannel sheets and has grown into a distinguished brand and multichannel marketer, offering unique bedding, home furnishings, sleepwear, shoes, women's apparel and children's clothing online and in its catalogs. Garnet Hill searches the world for exceptional items and inspiration for its extensive line of exclusive products. For more information, visit garnethill.com.
SutherlandGold Group for FiftyOne
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