Rightclearing Propagates Answer to Content Monetization at Entertainment Industry Conferences in New York
"The Hitchhiker's Guide to Music Licensing: A Transformative Leap Forward," with Philippe Perreaux, CEO, Rightclearing & Tamara Conniff, Music Industry Journalist, Former Editor of Billboard on June 19th, 2012
NEW YORK, June 15, 2012 /PRNewswire/ -- Rightclearing CEO Philippe Perreaux is taking Manhattan by storm as he takes the stage at New Music Seminar (@NewMusicSeminar) in a fireside chat with industry pundit and former Editorial Director & Associate Publisher for Billboard, Tamara Conniff, before interacting with copyright conglomerates about helping to solve the monetization puzzle at the Digital Content Monetization East (@ClarionDCM) conference.
Rightclearing's recently re-launched cloud-based music licensing platform promises to solve the inequalities in the music rights licensing market by providing music professionals and artists a simplified platform that facilitates the monetization of content through an automated licensing system.
"YouTube's acquisition of RightsFlow was a good start, but there's still much work to be done," said Philippe Perreaux, CEO, Rightclearing. "As a copyright lawyer, I've worked for many years to develop a proven solution for the photography industry across Europe that simplified a bureaucratic licensing process. I have taken that experience and applied it more broadly, beginning with music. Considering that in just the last year alone, more media content was produced than in all of the last several thousands of years of traceable history combined, we must urgently adopt new systems that can serve this huge demand, and equitably share the prosperity that all forms of copyrighted media and entertainment can produce in the digital world. Rightclearing is offering an unparalleled licensing solution at the right time and place to make this possible."
In the midst of all the ongoing licensing chaos in the market, Rightclearing offers an automated solution to content creators, where music -- and in the future any digital art form -- can be discovered and licensed at a fair price, generating a legal contract between the buyer and seller that adjusts automatically to the type of project in question, all with just a few clicks.
Rightclearing's innovative approach has not gone without notice, catching the attention of industry luminaries like Joi Ito, who envisions Rightclearing as the right path to monetize the Creative Commons.
Joi Ito, head of the MIT Digital Media Lab and Chairman of the Creative Commons, commented, "I decided to join the Rightclearing advisory board because Rightclearing has the potential to radically renew the market for art licensing: it's simple, innovative, transparent and fair. Rightclearing is showing the music industry and independent artists how much positive potential the digital revolution has brought. I see the future of music licensing in the open, transparent and innovative approach of Rightclearing."
Philippe Perreaux, CEO, Rightclearing will be appearing at the following speaking engagements in NYC:
New Music Seminar
"The Hitchhiker's Guide to Music Licensing: A Transformative Leap Forward," with Philippe Perreaux, CEO, Rightclearing & Tamara Conniff, Music Industry Journalist, Former Editor of Billboard
June 19, 2012, 12:30 PM
Webster Hall, 125 East 11th Street
Digital Content Monetization East
Kick start your company into content monetization: define key stakeholder roles and start building strong partnerships
June 21, 2012, 11:15 AM
DoubleTree Hotel by Hilton Metropolitan, 569 Lexington Avenue
Watch video here: http://www.youtube.com/watch?feature=player_embedded&v=r3KUgLbPMe8
The Rightclearing cloud-based platform simplifies the complex music licensing process ensuring an easy and automated experience for both the buyer and seller of music in the marketplace, whether an ad agency, filmmaker or suitable music for your next YouTube sensation. Rightclearing is based in Zurich, Switzerland. For more information, please visit http://rightclearing.com/ or additional information for rightclearing and quotes of notable personalities can be found at http://rightclearing.com/press.
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