Oxford Learning Lab Brings Gamification to Education
OXFORD, England, August 2, 2012 /PRNewswire/ --
Boom, Crash, Bang! These are the normal noises of a good online game. But must it always be like that? What if the same techniques of making progress, gaining points and earning badges of honour are applied to an educational environment?
That's one of the challenges set by Oxford Learning Lab ( http://www.oxlearn.com) , the leading site for marketing training and education. Oxford Learning Lab makes it easy to share the learner's progress on Facebook, LinkedIn or Twitter accounts.
The badges of honour have names that can be easily recognized as Marketing career steps, such as Marketing Executive, Marketing Manager, or Chief Marketing Officer.
As Rosie Phipps ( Principal of Oxford College of Marketing http://www.oxfordcollegeofmarekting.ac.uk ) says ," We use the videos from Oxford Learning Lab for all our Chartered Institute of Marketing (CIM) courses, and as much as CIM is able to show what you have achieved in the way of taking an exam, here is another way for marketers to display their expertise".
However, is gamification more than just the latest buzzword, and can it aid the participant's career? The simple answer is "yes". We are now sharing achievements of all sort on the Internet, so why do not doing it with our learning progress too?
People who like photography, art or cooking will often show and share their achievements with their online social circles ; the same now applies to acquiring new knowledge and professional expertise. So for marketers just wanting to learn , companies wanting to train their teams, or Chartered Marketers looking for CPD points , this is a great resource to start with.
According to a paper from MIT (The Education Arcade Massachusetts Institute of Technology - Eric Klopfer, Scot Osterweil, and Katie Salen, 2009) , "the scope for employing gaming techniques in education has heralded significant results both in faster progress and learning retention."
If what you know shows whom you are, then sharing it with the world can only be the natural step forward. Go ahead, try it now! Go to http://www.oxlearn.com