Negative Ion Technology Questioned on ABC'S Shark Tank
Despite bad impressions of negative ion technology, Industry specialists LIFESTRENGTH say they can prove their technology works, and it won't be with a balance test
SALT LAKE CITY, March 6, 2012 /PRNewswire/ --While negative ion technology has been questioned before, it has again been confronted with criticism on a recent episode of ABC's hit show Shark Tank. When one competitor on the show presented his watchbands with health benefits, Mark Cuban was quick to cry, "Scam!" Industry specialists, LIFESTRENGTH, also cry fowl as they seek to dispel many of the myths surrounding negative ion technology.
Because of its recent popularity, companies claiming false health benefits in order to sell a product have flooded the balance bracelet industry. The largest of these failed companies perhaps being Power Balance, who was making $11 million dollars a year before their bankruptcy because they could not verify their claims. But with scientific evidence over the last 60 years validating the benefits of negative ions, how are industry leaders dealing with the bad press?
LIFESTRENGTH has taken considerable measures to ensure their consumers are never led astray by false claims and nonscientific results. "We have third party verification for every claim we make, and we can objectively measure the negative ions our produced by our product," says Brand Hunt, Director of Retail Channel Development at LIFESTRENGTH. A section of the LIFESTRENGTH Web site is dedicated to the science behind their product. Potential customers can read articles about the science and even watch a video showing how the anions are added to each product.
"Overall, we do everything in our power to avoid looking like the business on Shark Tank," says Taylor. "We have never felt the need to defend our product because we've made the research available to our customers," adds Taylor.
LIFESTRENGTH also offers consumers both a lifetime warranty and a money back guarantee if they do not see results from exposure to the wristband.
For more information about LIFESTRENGTH wristbands, contact:
LIFESTRENGTH is about triumph, ordinary people doing extraordinary things. We celebrate life and the people around us. By producing the most powerful anion wristband on the market, we offer wearers of the band the opportunity to experience more in life, to get better sleep, find relief from chronic pain, and feel more energetic throughout the day. LIFESTRENGTH, the vitamin you wear.
SOURCE LifeStrength, LLCBack to top