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Lynden Companies Launch New Website, www.lynden.com

 

ANCHORAGE, Alaska, Feb. 29, 2012 /PRNewswire/ -- Lynden Inc., a family of transportation and logistics companies, has launched a newly redesigned website at www.lynden.com. The expanded and enhanced site was created by Lynden's marketing team to update and improve content, graphics and make navigation easier for current and potential customers and website visitors. The site offers user-friendly "solution" pages to help customers research and complete transportation and logistics projects while accessing the shipping tools they need.

"Our new website design is the result of two years of research incorporating customer feedback and testing," says David Rosenzweig, Lynden Vice President of Marketing & Media. "This included multiple rounds of usability testing by non-customers, customers and Lynden employees. Each round allowed us to learn how quickly users could determine Lynden's key service capabilities, navigate the site, understand the content organization and accomplish specific tasks. Our overall goal, however, was to create a webpage experience to help potential customers unfamiliar with Lynden to quickly find the solutions to fit their shipping needs. We also wanted to create a website to fully reveal the combined capabilities of Lynden so even our current customers would better understand the many solutions we offer and how we can help them improve their supply chain efficiency."

Lynden is a family of companies offering truckload and less-than-truckload freight to Alaska, scheduled and charter barges, rail barges, intermodal bulk chemical hauls, scheduled and chartered air freighters, domestic and international shipping via air and ocean forwarding, customs brokerage, trade show shipping, remote site construction, sanitary bulk commodities hauling and multi-modal logistics. Lynden companies are repeat winners in the annual Quest for Quality customer service awards presented by Logistics Management magazine.

Contact: David Rosenzweig

Vice President of Marketing and Media

Lynden, www.lynden.com

(206) 439-5527, Email: drosen@lynden.com

SOURCE Lynden Inc.

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http://www.lynden.com