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Smock Focuses on Raising Awareness to the Bridal Community about Dirty Gold Mining Practices


Smock's letterpress wedding invitation promotion involves customer votes and supports Earthworks No Dirty Gold Campaign

SYRACUSE, N.Y., April 5, 2012 /PRNewswire/ -- Smock, ( an environmentally committed letterpress stationer based in upstate New York, is working to generate awareness about dirty gold mining practices to its customers, its dealers, and to the wedding community at large. In a new promotion, Smock will donate $1 to the Earthworks No Dirty Gold Campaign (up to $500) for every Facebook "like" that their wedding invitation designs receive from now through April 12, 2012. As an added incentive, Smock will offer a discount of up to 15% off letterpress invitations and other stationery orders that feature the winning design for a month following the voting period.

Smock is encouraging their customers to take action and support the No Dirty Gold campaign, as couples that are planning weddings often choose gold for their engagement rings or wedding bands.  Many of the mining practices that are used to obtain gold have dangerous impacts on the communities and the environment surrounding the mines, and these practices can lead to air pollution, huge solid waste heaps, water contamination, and more.

Anyone who cares about the environment should visit the campaign's website ( and sign the Earthworks pledge. Other ways to help include supporting retailers who are actively pursuing clean gold sources; recycling or passing down old rings; buying vintage or antique jewelry; or having old rings melted down to create new ones.

About Smock:

Smock is an inspired line of letterpress wedding invitations and stationery designed by Amy Graham Stigler and sustainably letterpress printed in upstate New York. The line also offers a unique selection of everyday stationery essentials, including double-sided wrapping paper, sturdy keepsake boxes, letterpress greeting cards, wedding thank you notes and more. Smock is a true environmental letterpress stationery line - in addition to printing on sustainable bamboo and 100% post consumer recycled papers, Smock practices progressive green printing methods, is wind powered, and donates 1% of sales to environmental causes as a member of 1% For the Planet.

Erica Henriksen


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