Ektron Web Content Management Solution Drives New Engagement Initiative for Oxford Brookes University
Ektron platform chosen over more than 30 others for displaying highest rankings in usability, engagement and overall performance
MAIDENHEAD, England, Aug. 21, 2012 /PRNewswire/ -- Ektron, the company that empowers organizations to fully realize their websites' marketing and revenue-generating potential, today announced that Oxford Brookes University, of Oxford, U.K., has chosen Ektron to deliver a new Web Content Management (WCM) solution.
Following a request for proposals that brought in more than 30 responses, Oxford Brookes chose the Ektron Web Content Management (WCM) platform based on its ranking highest in the areas of scale of usability, engagement and overall performance.
"We wanted a Web engagement solution that showcased to the rest of the world Oxford Brookes' reputation as a premier learning and teaching institution, with an outstanding research record. Based on the criteria we set out, Ektron met all of our needs," said Adrian Kent, head of Information Systems at Oxford Brookes University. "The Ektron platform has the power, scalability and focus to help us create successful connections with our audiences."
Oxford Brookes is widely respected in the UK for its digital communications. Its website has won national awards. Oxford Brookes serves current and prospective students as well as advisors and community partners, and is seen as a successful example of meeting information needs while driving engagement through imaginative use of video, graphic and design. When the site goes live on the Ektron platform in early 2013, it will be optimized for mobile technologies.
"We are extremely gratified that Oxford Brookes University chose Ektron as the building block for its Web engagement strategy," said Bill Rogers, CEO and founder of Ektron. "We have enjoyed significant success in the education market, helping hundreds of universities connect with their constituencies, reduce costs and improve operational effectiveness to gain competitive advantage. We look forward to working with Oxford Brookes to take its Web presence to the next level."
Ektron currently works with some of the top colleges and universities in the world including Hendrix College, Johnson & Wales University, Morehead State University, Rice University, the Ryerson School of Journalism, Seattle University, the University of Notre Dame, University of Roehampton, the University of San Francisco, and the University of Tampa. For more details on the company's work within this marketplace please visit www.ektron.com.
Ektron simplifies the creation, management and delivery of digital experiences for global organizations that are looking to drive revenue growth and improve customer satisfaction. Headquartered in Nashua, N.H., with offices in Australia, Canada and the U.K., Ektron has thousands of customers including University of Notre Dame, Rice University, Ryerson School of Journalism, Johnson & Wales University, Dell, Las Vegas Sands, Microsoft, NASDAQ and National Health Services UK. For more information, please visit www.ektron.com.
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