5 Tips for Using Social Collaboration to Inform Your Content Strategy
How to glean intelligence and input from social audiences to guide content development
NEW YORK, March 26, 2012 /PRNewswire/ -- A secret to success for marketing and PR pros is successfully using social collaboration – incorporating intelligence and input from social networks – to shape and guide content development. The efforts brands commit to building social collaboration as part of the content strategy can pay rich dividends. Today on Beyond PR, we take the concept of agile engagement for brands a step further, and offer five tips for using social collaboration as part of a content development program. Read the full story here: http://blog.prnewswire.com/2012/03/26/5-tips-for-using-social-collaboration-to-inform-your-content-strategy/
The Beyond PR blog highlights communications tactics and trends in public relations, investor relations, social media, SEO and content marketing.
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