MWW Group Appoints David Herrick As Chief Operating Officer
NYC GM to Assume Company-Wide Role to Facilitate Continuing Growth of Agency
NEW YORK, May 29, 2012 /PRNewswire/ -- MWW Group (www.mww.com), one of the top ten global independent public relations firms, announced today that David Herrick has been appointed chief operating officer. In this new role, Herrick will work closely with MWW President and CEO Michael Kempner and the senior leadership team to enhance MWW culture, client service and growth. Herrick will also continue to serve as General Manager of MWW's New York City office.
Herrick has been with MWW since 2010, serving most recently as executive vice president, general manager of MWW's New York office. As COO, Herrick will assume management responsibilities for several additional MWW offices, including Chicago, San Francisco and Los Angeles. He will continue to be active in his role as executive vice president, providing counsel to many of the company's flagship clients.
"It is with great pride and appreciation that I appoint David Herrick as chief operating officer of MWW," said Kempner. "As COO, David will assume key management responsibility for many of our offices, bringing his unique strengths in organizational management and client service to help build a bigger, better and even more exciting future for MWW."
As general manager of the New York office, Herrick has overseen the office's relocation to New York City's Flatiron district where the firm has grown by more than 50% in the past 18 months. In addition to his operations role, Herrick has also been heavily involved in the strategy and integrated marketing programs of several of the firm's most prestigious clients.
Herrick joined MWW with more than two decades of agency and in-house experience including senior-level positions at Kaplow Communications, The Bristol-Myers Squibb Company and Ruder Finn.
About MWW Group
MWW Group is one of the nation's top mid-sized public relations firms and one of the ten largest independent global agencies. The company is industry-recognized for its work in consumer lifestyle marketing, digital marketing and social media, corporate communications, public affairs and government relations, consumer technology, healthcare and visual branding.
Through its "Network PR" approach, MWW Group helps its clients re-architect the conversation surrounding their brands to increase trust and relevance and drive action among key stakeholders. Among its numerous awards for client work, the agency has been recognized as 2011 "Midsize Agency of the Year" and 2010 "Strategic PR Agency of the Year" by the Holmes Report and has received accolades from PR News for "Team of the Year," "Digital Firm of the Year" and "Top Places to Work in PR."
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