DermStore, blush and BellaSugar Pave the Way for eCommerce
MANHATTAN BEACH, Calif., May 23, 2012 /PRNewswire/ -- Sister sites DermStore.com and blush.com are excited to unveil the newest breakthrough in ecommerce. By delivering a hybrid content/commerce experience on BellaSugar—the beauty destination of POPSUGAR, a leading lifestyle brand for women 18-40—consumers are now able to engage and educate themselves while shopping virtually.
The interactive experience, which places both companies on the forefront of ecommerce, will provide the viewer with an unparalleled purchasing experience not found anywhere else. DermStore, blush and BellaSugar will provide exclusive beauty deals and tutorials, plus access and insight to breakthrough products, along with BellaSugar's favorite finds and amazing offers found only on DermStore.com and blush.com.
"I'm thrilled that we can provide this exciting opportunity for BellaSugar viewers to experience DermStore and the recently launched blush.com. This is a great way for viewers to learn about the products and take advantage of our exclusive deals," stated Dan Obegi, DermStore.com and blush.com's CEO. "With the emerging trends and advances in online channels, working with a leading women's lifestyle brand such as POPSUGAR seemed like a natural progression. Together, both companies are able to deliver the best online experience for their audience while creating a new movement in ecommerce."
POPSUGAR delivers up-to-the-minute news and information on the latest in entertainment, fashion, beauty, fitness, shopping with over 28 million monthly unique visitors. BellaSugar, POPSUGAR's beauty destination, features expert tips, current runway trends, celebrity beauty tutorials, product reviews, and editorial/video resources for hair, makeup, skin care, nails, and fragrance.
Similarly, DermStore and blush take pride in forming partnerships with brands to ensure the most rewarding experience for the customer. To meet each customer's individual needs, DermStore and blush offer access to skin consultants, video demonstrations and both customer and dermatologist product reviews. What's more, both sites offer many great perks not found anywhere else, such as free shipping on all orders all the time, easy returns and award-winning 24/7 customer service. With more than 650 brands and over 23,000 products, DermStore and blush have quickly become the leader in luxury skin care, beauty, and cosmetics online. Some of their most popular lines include Dermalogica, SkinMedica, SkinCeuticals, Obagi, jane iredale, Sonya Dakar, Philosophy, Glytone, Butter London, Sunday Riley and Diego Dalla Palma – however, the list constantly expands as new luxury brands are added monthly.
SOURCE DermStore.com; blush.comBack to top